RFM Brands is the brand building division of Svenska Krämfabriken. We market and distribute our own brands together with a careful selection of external brands. We are known for creating success through strategic long-term brand building, high-profile product launches, targeted distribution and in-depth training programmes for retail staff.


RFM Brands is a part of the beauty care manufacturer Svenska Krämfabriken. Svenska Krämfabriken’s production facilities in Falun, Sweden, are among the most modern in Europe. At the factory we develop and manufacture our own brands. Since we control the whole value chain, the path from idea to realization is short. All R&D and product development are done in-house. Our team of chemists and formulation developers always work closely together with our packaging designers and concept developers.

All product manufacturing is done according to GMP standards, the international standard for Good Manufacturing Practice. We use 100% renewable energy and a closed drainage system for production. To ensure minimum environmental impact we consistently choose environmentally friendly, renewable, local and organic options in our processes. Our warehouse is situated in the factory building. From here our logistic and customer support team make sure to uphold the highest level of customer service. 


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Check out our brands – some are our own, and some are imported from abroad. All are top quality. No junk in this trunk!


Each brand is different and requires it’s own marketing strategy. We believe in a tailored 360-degree approach to marketing in order to build brand recognition. Sampling, promotions, in-store activities, events, training, sponsoring, PR, social media and different types of advertising are all important parts of a successful long-term brand building strategy. 


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We work with a large variety of retailers and professionals such as department stores, cosmetic chains, therapists, spas, pharmacies, speciality stores, e-tailers, fashion retailers and supermarkets. In total we supply around 3 000 individual doors in Sweden and the Nordic region. 

Our own brands are distributed in more than 30 countries worldwide. Our retail partners include international prestigious department stores like Selfridges and Fortnum & Mason in London, Bergdorf goodman in New york and Printemps in Paris.